Apple Pay increasing in popularity online as shoppers seek speed & security

Apple Pay is now the fifth most widely available online payment option as more shoppers ditch traditional checkout forms for faster, mobile-first alternatives.Apple Pay on iPhoneA May 2025 study by Merchant Machine found Apple Pay is available on 5.25% of websites globally. That puts it just behind American Express and ahead of Shopify Pay, Google Pay, and Stripe.PayPal remains the clear leader, appearing on more than a quarter of websites at 26.24%. Continue Reading on AppleInsider | Discuss on our Forums

May 21, 2025 - 17:12
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Apple Pay increasing in popularity online as shoppers seek speed & security
Apple Pay is now the fifth most widely available online payment option as more shoppers ditch traditional checkout forms for faster, mobile-first alternatives.

Apple Pay on iPhone displaying a digital card with a checkmark, on a blue background featuring the Apple Pay logo.
Apple Pay on iPhone

A May 2025 study by Merchant Machine found Apple Pay is available on 5.25% of websites globally. That puts it just behind American Express and ahead of Shopify Pay, Google Pay, and Stripe.

PayPal remains the clear leader, appearing on more than a quarter of websites at 26.24%.


Continue Reading on AppleInsider | Discuss on our Forums